A successful bookselling business does not have to be entirely dependent on traditional printing anymore. With the advent of digital media and particularly of popular platforms such as Amazon, you can now take charge of your own publishing destiny and start a very successful book publishing business that can grow in stages. However, like any business venture, it requires a proper plan. Fortunately, if you are wondering about how to increase your profits when you sell books on amazon, the following tips will actually get you a lot of traction in the right direction.
Driving up profits through Amazon associates
Amazon Associates is one of the most successful and on-point affiliate programs available in the digital universe. The associates can create live affiliate links that can be placed on their blogs, websites and social media platforms to promote their own products from other platforms so that they can drive up their sales within the Amazon platform. You can also use this system to sell other books that you want to promote, in which case you earn commission on the number of clicks that you can drive via your affiliate links. This is a way to earn more profit for book sales that are not just your own products but also added momentum through other books from fellow sellers and authors to get some action from multiple sales.
Selling with multiple format diversification
Diversifying your book formats is just good sense because you need to be intuitive to the device diversification which is common with book readers today. No one is attached to just one device to read their favourite eBooks anymore. So if you have not planned ahead for the multiple format option for your eBook publication, you might want to re-launch the book in subsequent editions to make it available in multiple formats for your readers. You can also consider launching a print format for your readers who can buy the product on Amazon but do not have to be chained to any device to enjoy it eventually. Diversifying formats can not only drive up sales but can also sometimes give a chance for your target audiences to invest in multiple formats of the product simultaneously giving you double the revenue for the same product charges.
Selling through Amazon Advantage
If you are a part of the Amazon Advantage program, add more speed to your book sales by simply trying out a combination of different ways that the books can be made available to your audiences. So, for instance, if you also add your products to the lightning source to make them available to your audiences on the fast track, you can see an immediate boost in the sales of your product online.
Tapping into the Amazon marketplace
Finally, the Amazon marketplace is an underestimated resource for book sales which can definitely make a huge difference to your overall book sales. The platform is popular for used or new books so even if your book was published a few years back, you can re-launch a sales strategy in Amazon marketplace to drive up the book sales parallel for your older editions while you simultaneously launch a new product in a parallel program such as the Amazon Advantage program.
In conclusion, diversifying your book promotion and distribution strategy over multiple channels is the most vital way that you can drive up your profit quotient on a digital giant such as Amazon.